In The Pink

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October is Breast Cancer Awareness Month,

and we are thrilled to be continuing our partnership with Mitchells and Pink Aid. The fourth annual sold-out Pink Aid extravaganza will take place in Westport on Friday, October 3, featuring fabulous chairs, ottomans and benches created by our industry’s design stars. After lining the runway for the Michael Kors fashion show, they will be auctioned off to the highest bidder for this wonderful cause. TV journalist and war correspondent Lara Logan will be the keynote speaker. As if this wasn’t enough excitement, we are launching the first annual Pink Aid Luncheon & Fashion Show at Marsh’s (also owned by Mitchells) in Huntington, Long Island, on Wednesday, October 22. For tickets and more information, visit pinkaid.org. Andrew Mitchell, vice president of Mitchells, who has developed and built this spectacular program, said: “We are so thrilled that in three short years, we have granted just over $1 million to help so many local women in need. Far beyond any of our wildest dreams! We are excited to add a Pink Aid Long Island chapter, plus we are launching a campaign for a Pink Angel Emergency Fund…more details to follow at this year’s event.” My association with breast-cancer awareness spans much of my adult life. While I was publisher at Self magazine, we planned that the October 1991 issue would be guest edited by Evelyn Lauder (a breast-cancer survivor and vice president of Estée Lauder) on the subject of breast-cancer awareness. From this beginning, our editor, Alexandra Penney, and Evelyn Lauder, who founded the Breast Cancer Research Foundation, developed the pink ribbon that became the iconic symbol of breast-cancer awareness. To those of you who cannot attend these events, stay tuned for photos of all of the fun in our November issue.

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